The BS in fashion marketing & merchandising prepares students for the exciting world of fashion, including marketing, retailing, merchandising and related industries. Our students have completed internships and secured positions in over 100 companies in the fashion industry.
Bridal Fashion Week in New York City; at far right is SHU intern Juliana Connors
Of the approximately 90 companies where our students have completed their internships, the majority of these are in New York City. Sacred Heart has a bus system which is timed to meet the trains going into and from New York at the Bridgeport train station. It is common for a student to have an internship in New York and then return for an evening class or students may have a morning class and then take a later train into the city. The College of Business & Technology, Center for Career & Professional Development and the faculty give unending support in securing internships and jobs. Our fashion marketing graduates currently hold positions at many iconic companies.
In SHU's fashion marketing and merchandising classes, students gain unparalleled industry exposure through engaging sessions with renowned experts who are shaping today's fashion landscape. Recent guest speakers have included representatives from Chanel, Richemont, Alo Yoga and more. These invaluable sessions empower students with firsthand knowledge about branding, global market trends and current retail strategies and they foster essential networking opportunities that pave the way for successful careers in the dynamic world of fashion.
The guest speakers were an invaluable experience of the fashion program as they often came from different areas within the retail industry. These experiences allowed me and my fellow students to explore potential career paths, as well as learn about positions we might not have known that much about.
Our Fashion Brand Marketing class is taught in both Milan and Paris. In addition, SHU offers a Material Culture and History in Paris summer course.
My study abroad experience in Milan, Italy, was an experience I will forever remember and cherish. Because of our professors and their connections in the industry, we visited places that were amazing. For example, we visited Vogue Italia and learned what they do and saw how a fashion magazine works. Learning about all aspects of working in the fashion industry in one of the world’s fashion capitals was an amazing part of my time at SHU.
Eiffel Tower
La Galerie Dior in Paris
Yves Saint Laurent in Paris
An Alber Elbaz tribute at the Théâtre de la Mode
A tour of the Louvre
A trip to Giverny
Galeries Lafayette in Paris
Sacred Heart University’s dual degree programs make it easy for first-year students to move from an undergraduate degree to a graduate degree.
Some programs need specific majors, but others are open to most fields of study. Apply as an incoming first-year student, and you can be accepted into both programs at once. Reach out to your admissions counselor to learn about your options.
Among an elite membership of business schools worldwide, the Welch College is accredited by AACSB International. With courses offered on ground and online, Sacred Heart University’s programs offer the right amount of flexibility and convenience to help you accomplish your graduate goals.
The world of fashion and media are strongly interrelated. We recommend that students who are interested in fashion take courses in the Department of Communications & Media Studies as part of their curriculum. Courses such as Introduction to Media Culture, History of Media Production, Digital Film/Video Production, History of Film and Women In Advertising will further strengthen a student’s background in the fields of fashion and media. For further information, contact Jim Castonguay, department chair, communication & media studies at castonguayj@sacredheart.edu.
