Marketing
About Us
The Sacred Heart University marketing department supports the University's mission through strategic initiatives and content strategy that drive institutional brand awareness, enrollment and engagement.
Marketing upholds SHU’s voice & brand and strategic partnerships across campus as well as external partnerships to advance the University. Sacred Heart marketing manages the digital presence of the University including the website, social media channels, advertisements, creative services and video.
What We Do
Our team of marketing professionals are here to help you every step of the way – from concept to implementation – we will deliver a strategic, integrated campaign that supports the University’s strategic goals.
The athletic marketing & communications department supports the Pioneers Division I sports. For more information, visit sacredheartpioneers.com.
For media inquiries, contact Steve Conn at conns2@sacredheart.edu.
- SHU Brand Standards Guide & SHU Style Guide
- Logo requests
- Digital signage
- Presentation template
- Advertisements
- Brand videos
- Brochures
- Paid advertising (SEM campaigns)
- Organic (SEO, content marketing)
- New web pages & redesigns
- Online forms
- Web governance
- CMS and accessibility training
- Copyright Information
- Terms of Use
- Privacy Statement
- Faculty & staff profiles
- E-newsletters
- Blogs
If you have a special request, complete our web content request form.
We are continuously working to improve the content, architecture and design of our site. If you have any questions, comments, suggestions or find any errors on our site, contact us at sitefeedback@sacredheart.edu.
- Photography to support the University's marketing materials
- Event photography
- Headshots for use on the SHU website faculty and staff profile pages (for new employees; existing employees can request an updated headshot every five years)
- SHU photo archive on Photoshelter
- Work with internal and external vendors
- Provide liaisons for:
- Student affairs
- The colleges and schools
- Undergraduate and graduate admissions
The creative services team designs various print and digital collateral, including:
For further questions, contact socialmedia@sacredheart.edu.
Who We Are
Bill Haug
Steve Conn
Deborah Chute
Becky Robitaille
Justin Greenfeld
Sarah Duff
Roman Cofini
Caitlin Robles
Marisa Papa
Tracy Deer-Mirek
Ashley Vargas
Anastacia Teixeira
Unal Sutman
Shannon Torres
Aaron Such
Samantha Carey
Joshua Smith
Bridget Delaney
Eric Torrens
Erica Giglio
Simone Wallace-McEachron
Kiersten Keating
Nicole McIsaac
Dan Passapera
Awards & Recognition
Web Marketing Association
Web Marketing Association- MobileWebAward 2020: Best University Mobile Website
Educational Advertising Awards
- Gold: Sacred Heart University Magazine – Spring 2021 Issue | Publication
- Gold: Sacred Heart University Magazine – Spring 2020 Issue | Publication
- Bronze: Performing Arts Brochure | Brochure
- Bronze: Athletics Billboard Campaign - Fall 2021 | Outdoor
SHU Magazine Awards - Spring 2023 & Fall 2023 Issues
- 2023-2024 Best of CASE District I: Design Cover
- 2023-2024 Best of CASE District I: Alumni/General Interest: Four-Year Colleges and Universities (Printed Twice a Year)