Shiyun (Chloe) Tian

Degrees & Certifications

• Ph.D., University of Miami
• MA, Shanghai International Studies University, China
• BA, North University of China, China

Teaching Responsibilities

Dr. Tian teaches both undergraduate and graduate courses, including Digital Marketing, Social Media Marketing and Integrated Marketing Communications & Promotions.

Research

Dr. Tian's research examines consumer psychology and behavior, with a recent interest in how emerging technologies, like augmented reality and artificial intelligence, shape consumer decision-making across domains such as advertising, online consumption, social justice and pro-social behaviors.