Courses
MGT 401 STRATEGIC MANAGEMENT 3.0 Credit(s)
Explores the formulation and administration of policy, integration of the various specialties of business, and development of an overall management viewpoint. Prerequisite: Take AC-222 FN-215 MK-201 EC-203 MA-133 or MA-131
Offered: Fall, Spring & Summer Sems All Years
MGT 403 MANAGEMENT & BUSINESS SKILLS 3.0 Credit(s)
Explores supervisory skills required to effectively manage and deal with people in the workplace. Emphasis is on strategic human resource issues of recruiting and managing to retain talent. Includes skill building applications to practice supervisory skills such as interviewing, providing feedback, resolving team conflict, dealing with emotional behavior, and managing terminations. Business communication skills focus on effective written and oral communication used in business settings and in formal and informal presentations at work. Prerequisite: Take MGT-202 or PS-355 or PS-255
Offered: Fall & Spring Semesters All Years
MGT 373 The Entrepreneurship Experience 3.0 Credit(s)
Students utilize their skills in various business disciplines to explore the passion of creativity. The course enables students to conceptualize and pursue the development of a new idea or concept or the improvement/new application of an existing product or service. Students utilize their knowledge of the market and competitive landscape, research, financial models, and management skills to determine the feasibility of a project and evaluate risk and the process of raising venture or risk capital. Prerequisite: Take MGT-101, FN-215, MK-201, AC-221 and junior or senior ýstanding
Offered: Fall Semester All Years
MGT 374 SMALL & FAMILY BUSINESS MGT 3.0 Credit(s)
This course introduces the student to the challenges, opportunities, and rewards of owning a small business and provides the tools needed to be successful from startup through growth. The course is also directed to students who will enter into the management of family businesses, either their own family's or someone else's, and who will do business with family firms, consult with them, work with them in private wealth management, mergers and acquisitions, banking, consulting, outsourcing, etc. Prerequisite: Take MGT-101 or BU-201
Offered: Spring Semester All Years
MGT 380 GLOBAL SUPPLY CHAINS 3.0 Credit(s)
Supply Chain Management (SCM) encompasses the planning and management of all activities related to supply chain including sourcing, procurement, supply channels, design, optimization, demand forecasting, sales and operations planning (S&OP) supply chain trends and sustainability. Global Supply Chain Management integrates supply and demand management within domestic and global organizations. This course covers SCM concepts, strategies, processes, and management of lean production and Six Sigma quality issues, integration, tools, and technologies applied. Students will examine risk management, project management, quality management, cyber security, and ethical considerations.
Offered: All Semesters All Years
MGT 390 BUS. MANAGEMENT INTERNSHIP 3.0-6.0 Credit(s)
ATTENTION: To register for your internship credits, you must get them approved BEFORE your internship start date. Here is the link that all students can use to login to Handshake to request an internship be approved for credits. sacredheart.joinhandshake.com Students will need to log in, click Career Center, then Experiences. Click on "create new experience" and select this course number from the first dropdown list and then answer all of the questions in the form. Students are directly involved in various dimensions of business. Emphasis is on the practical application of business principles and skills to a specific industry or organization. An on-site business professional supervises students.
Offered: All Semesters All Years
MK 310 RETAILING AND MERCHANDISING 3.0 Credit(s)
Studies history and development of the retail function and its relationship to the wholesaler and manufacturer. Topics include store management, the buying function, elements of style and fashion, pricing policies, customer relations, store location, and sources of supply. Examines retail mathematics including markup, markdown, and turnover. Prerequisite: Take MK-201
Offered: Fall & Spring Semesters All Years
MK 320 CONSUMER BEHAVIOR 3.0 Credit(s)
Explores various fields of knowledge necessary to understand marketing behavior. Materials from psychology, sociology, cultural anthropology, and history are used in conjunction with marketing problems. Examines consumers in terms of both individual and group buying behavior patterns; the consumer's process of arriving at buying decisions is appraised at both the retail and non-retail levels. Prerequisite: Take MK-201
Offered: Fall, Spring & Summer Sems All Years
MK 425 INTERNATIONAL MARKETING 3.0 Credit(s)
Provides a broad-based understanding of the challenges, opportunities, and problems associated with international marketing. Emphasis is on understanding other cultures and current events and how they affect international marketing. Classroom work is supplemented with case studies, current readings, videos, and speakers who are active in the field. Prerequisite: Take MK-201
Offered: Fall & Spring Semesters Contact Department
MK 430 MARKETING MANAGEMENT 3.0 Credit(s)
Studies the effective management of the marketing mix. The case approach assists in viewing the marketing manager's efforts as coordinated with the contributions of the firm's segments. Provides understanding of marketing decision-making as being wholly related to the firm's goals, with a view to the larger context of society itself. Prerequisite: Take MK-201 and MK-320
Offered: Fall & Spring Semesters All Years
MK 335 DIGITAL ADVERTISING 3.0 Credit(s)
This course is an introduction to the rapidly evolving and dynamic digital-advertising sector (e.g., search, display, social, and mobile advertising). Recent changes in consumer behavior and opportunities, problems, tactics, and strategies associated with incorporating electronic methods into the marketing communications function are examined. The course also includes discussion of current metrics used to gauge the effectiveness of digital advertising. Prerequisite: Take MK-201
Offered: Fall & Spring Semesters All Years
MK 350 EVENT OPERATIONS & TECHNOLOGY 3.0 Credit(s)
The Event Operations and Technology course will provide students with the knowledge and skills necessary to manage the operational aspects of events using the latest technologies and tools. Topics include venue selection, negotiations, and vendor relations, the establishment of a project plan and timeline, staffing and production, equipment procurement, logistics management, and safety protocols. Special emphasis is placed on leveraging technology to automate processes, improve efficiency, and ensure seamless coordination between different stakeholders involved in event execution. Relevant technologies covered in the course are event management software, registration and ticketing systems, virtual event platforms, mobile apps, RFID technology, crowd management tools, audiovisual equipment, and event analytics platforms.
Offered: All Semesters All Years
SM 305 SPORT SPONSORSHIP 3.0 Credit(s)
Examines the unique dimensions of corporate sponsorship. Emphasis is placed on proven sponsorship sales techniques, the dynamics of selling sport sponsorships, and on an analysis of the global sponsorship market and the necessary steps needed to generate sponsorships revenues for sports events. Insights into creating a sponsorship inventory, research base, and sales plan are provided. Prerequisite: Take SM-265
Offered: Fall & Spring Semesters All Years
HINF 410 INFORMATION TECH. OVERVIEW 3.0 Credit(s)
An overview of technologies that support healthcare information systems. This includes system software, system analysis and design, data management, networks and data communication, information processing distribution schemes, information systems architecture, system standards, and security.
Offered: As Needed Contact Department
HINF 420 INTRO TO LANG & CULTURE OF HE 3.0 Credit(s)
Introduction to organization, economic, culture, policy, and terminology of healthcare for non-health professionals. This also introduces the students to fundamental terminology, practices, and processes found in clinical and business operations.
Offered: As Needed Contact Department