Welcome to the Department of Sport Management
It is my pleasure to welcome you to the Department of Sport Management at the John F. Welch College of Business at Sacred Heart University.
The increasing complexity, globalization, and influence of media and technology on sport business underscore the importance of specific and dynamic preparation for sport management professionals. The Sport Management curriculum emphasizes the unique management, business and legal principles and practices necessary to succeed in contemporary sport business. It ultimately prepares professionals who are self-directed in their learning, critical thinkers and problem-solvers, interdisciplinary in their approach, and capable of effectively managing sport enterprises and marketing sport-related services and products to diverse markets.
The Sport Management curriculum provides a theoretical and skill-based framework in core business disciplines, functional business skills and in specific sport management areas. Focus is on the financial, marketing, media, legal and ethical dimensions of sport management. The program provides students with dynamic internship opportunities. The Sport Management major requires completion of 52 major credits plus 6 credits in related supporting courses.
Please review and investigate the Sport Management major and if you have questions there will always be someone available to help you address them.
Thanks for visiting us.
James Santomier
Chair, Department of Marketing and Sport Management, and Professor of Sport Management