The Sport Management major at Sacred Heart University provides students with the knowledge, competencies, and skills necessary to assume dynamic management positions in the sport industry. The increasing complexity of sport business, interest of the media, globalization, and the influence of technology, especially new meda, have created numerous professional opportunities at various levels. These opportunities exist within professional leagues, federations, franchises and intercollegiate athletics, and include:
- venue and event management
- sporting goods and licensed merchandise
- sport marketing and sponsorship
- sport tourism and hospitality
- sport media and new media
- sport law
In addition, Sacred Heart University, with its Luxembourg campus and international focus, is positioned to assist students to access the expanding global market in sport business.
Sport Management Required Courses:
Core Curriculum (24 credits)
AC 101 Financial Accounting and Reporting
AC 105 Managerial Accounting and Control
BU 201 Organization Management
MK 201 Principles of Marketing
FN 215 Financial Management
BU 231 Business Law I
BU 257 Business Ethics
BU 301 Business Policy
Other Courses in Major (30 credits)
BU 202 Organizational Behavior
SM 206 Sport Enterprise Management
SM 235 Sport Law
SM 243 Sport Finance
SM 245 Sport Media
SM 265 Sport Marketing
IS 272 Dynamics of Information Technology
SM 391 Sport Management Internship
Required Supporting Courses (9 credits)
MA 133 Business Statistics
EC 202 Principles of Microeconomics
EC 203 Principles of Macroeconomics
Sport Management Electives (2 Courses Required)
SM 210 The Sport Enterprise: Human Resource Management
SM 255 Sport Sponsorship
SM 281 Sport Venue and Event Management
SM 283 Sporting Goods Industry
SM 382 Computer Applications in Sport Management
SM 299 Special Topics in Sport Management
>> View the Sport Management major checksheet