Social media is the main online communication tool being used by University communities, as well as our government. President-Elect Obama and his administration have launched a Web 2.0 savvy site, http://change.gov/. This robust site fully embraces social media trends, such as video news updates and speeches, Tell Us Your Story/Share Your ideas section, blogs and a newsroom.
According to The Post, "Obama aides and allies are preparing a major expansion of the White House communications operation, enabling them to reach out directly to the supporters they have collected over 21 months without having to go through the mainstream media, and social media, not mainstream media, is the centerpiece of this plan." [Read the full article.]
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