Degree Requirements

36 credits

Female at podium

The 36-credit Master of Arts in Strategic Communication and Public Relations includes three concentrations allowing students to tailor their educational experiences to their personal interests and career goals:

  • Corporate Communication and Public Relations (CCPR)
  • Digital Multimedia Public Relations (DMPR)
  • Political Communication and Multimedia Production (PCMP)

SCPR Courses Include

  • Strategic Communication in the Digital Age
  • Media Ethics in a Professional Context
  • Advertising, PR, and Consumer Culture
  • Crisis Communication
  • Social Media
  • Political Communication
  • Event Planning
  • Gender, Identity, and Media
  • The PR Agency in the Digital Age
  • Race, Politics, and Media
  • Multimedia Communications I (Adobe Photoshop and Illustrator)
  • Multimedia Communications II (Adobe InDesign and Web Design)
  • Video Production for Strategic Communication