March

Professor Steve Brown Presents Talk on Branding at SCSU

News Story: March 16, 2016

Sacred Heart University Professor of Management Stephen Brown presented “Brand You: Developing Purpose in Business and Life” to Southern Connecticut State University business students on March 15, 2016.

"Love what you do, who you do it with, and where you do it," said Brown. "Humility, optimism, and empathy are key features of successful leaders."

Brown talked about the concept of a personal brand in contemporary business and society. He also touched upon the development and implementation of a personal brand in the context of current leadership theory and becoming a leader.